Symbols for SEO Copywriters

Certain Unicode symbols render directly in Google search result snippets, giving your title tags and meta descriptions more visual weight in competitive SERPs. Stars, checkmarks, and right-pointing arrows are among the most reliably displayed, while many decorative characters are stripped or replaced. This reference documents which symbols are safe to use in SEO-critical fields — title, meta description, and Open Graph tags — with notes on how major search engines handle each character. Avoid the tofu boxes and encoding errors that result from using symbols outside the safe set.